MARKETING SPECIALISTS TO BEAUTY, AESTHETICS & WELLNESS BUSINESSES
Most spa bookings are decided within a few miles and a few minutes: a map result, a cool post, a handful of reviews, three or four sites compared, then a tap to book. We build the videos, brands, ads and communications that win that demand, because we specialize in spas exclusively, especially those on the US East Coast.
Services & pricing
Exciting creative assets that draw traffic. Our offerings use published starting prices, fixed scopes, and no retainer lock-in unless you request it. Start with the one thing holding appointments back.
From $300 each
Short videos for Reels, TikTok and Shorts: awareness pieces, offer promos, practitioner intros and before-and-afters. Produced using licensed footage, experienced editing and AI-assisted production (or filmed on location where required).
From $500
Logo suite, palette, type and usage rules, can all be applied to templates that your front desk actually uses: price lists, consent-safe social posts, signage and gift cards.
From $200 per set of 3 (or a batch of 10 for $500)
Three creatives per set built around one offer, one audience radius and one measurable action: a booked consult. Copy variants included so you can test instead of guess.
From $1,250 each
Mobile-first site with treatment pages, visible pricing, practitioner credentials and booking in two taps. Built to win the local map pack and the three-to-five sites a client checks before choosing.
Prices are starting points – every spa gets a custom quote. Prefer something ongoing? Monthly retainers for content, local SEO and reviews, and paid acquisition start from $550 a month, on request. See retainers
Specialists, not generalists
Beauty, massage, hair, makeup, peptides, wellness, sports injury and holistic therapy. Different clients, different claims rules, different rebooking cycles.
Facials, brows, lashes, nails and waxing – the everyday revenue engine of a spa.
Neurotoxin, filler and skin rejuvenation, marketed inside the compliance lines.
Relaxation, deep tissue and clinical massage programmes and memberships.
Salon services, bridal and event work – high-visual, high-referral categories.
Protocol-based wellness, infusions and longevity offers explained in plain language.
Rehab, recovery and performance services positioned for athletes and desk athletes alike.
Cupping, acupuncture, breathwork and sauna – packaged into journeys people repeat.
Multi-service spas that need one brand voice across a very broad menu.
Our work
We work across the full mix a spa actually needs: brand identities and print, social content systems, paid media creative, promo video and websites. Every brand gets its own look and tone, not a recycled template, and every piece is built to be produced quickly and kept running month after month. Here is a selection of our work and concepts.
Brand identity & print
A monochrome identity in black, grey and silver across cards, gift cards, a treatment brochure and folders, with silver foil detail that holds up in print and on screen.
Practice website
An editorial hero, a single booking action and a treatments structure that answers price and downtime questions before someone calls.
Practice website
A calm, mobile-first site with clear treatment routes, visible pricing and a scheduling call-to-action on every screen.
Paid social campaign
A two-variant feed set in mint and bone: one brand post, one offer-led post, tested across feed and story placements.
Social content system
A quiet, typographic post system for a holistic practice, built so one photo shoot fills a month of posts.
Social content system
A wide-tracked wordmark and a keyline post template built for a fast weekly posting rhythm, with offer panels for 60 and 90 minute appointments.
Why Glow & Co.?
60+ years
The Founders have six decades of combined brand, media and growth work. The person on your call is the person doing the work.
Client satisfaction
Fixed scopes, fixed prices, agreed dates. Every project is reviewed against appointments and consult volume, not impressions.
Concierge
One point of contact, same-day replies, no ticket queue. We work around clinic hours, not the other way round.
How we work
We work across the full mix a spa actually needs: brand identities and print, social content systems, paid media creative, promo video and websites. Every brand gets its own look and tone, not a recycled template, and every piece is built to be produced quickly and kept running month after month.
Ad costs on core aesthetics keywords keep climbing, so we start with the cheap wins: your map listing, your reviews, your booking flow and the pages that answer price and downtime questions before someone calls a competitor.
Paid media only once those are earning. Every scope is fixed price, and if a tactic won't pay for itself in your market, we tell you before the spend.
One point of contact, same-day replies, no ticket queue. We work around clinic hours, not the other way round.
Tell us where you are and what you sell. We'll come back with a scope, a price and a straight answer on what will move first.
